Annual Recognition

The Sandwich
Awards

3 years of annual recognition. Voted on by nobody in particular. Ignored by the people who decide these things. Completely correct.

Every year we convene an awards ceremony that takes place entirely in our heads, consult no one, and deliver verdicts that are final and unappealable. The categories are not fixed — we add and remove as culture demands. The Lifetime Achievement award goes to sandwiches that have already proved everything they needed to prove. The Innovation category rewards genuine movement, not just novelty. The nominees existed. The winners were chosen with rigor. This is not a listicle.

2025

2025 Awards

8 categories

Category

Best Classic Execution

★ Winner

The Smash Burger

Not a new concept, but the smash burger's 2025 dominance — driven by a generation of home cooks who learned the technique on YouTube and a thousand independent restaurants who figured out the Maillard math — represents the best mass adoption of a legitimate technique. The thin patty, the lacy edges, the American cheese melted over the top of two or three stacked: it is not trying to be a burger. It has become its own thing.

Also nominated:

Nashville Hot Chicken Sandwich The Chopped Cheese Birria Quesabirria Hybrid

Category

Most Overdue Recognition

★ Winner

The Cemita Poblana

Puebla's sesame-seeded brioche-style sandwich with milanesa, quesillo, papalo, and chipotle finally reached mainstream food media in 2025. That it took this long is an indictment of how US food media selects its subjects. The cemita has been perfect for 200 years. The award acknowledges arrival, not invention.

Also nominated:

Banh Mi Thi't Nguoi (Vietnamese cold cut) The Torta Ahogada Smorrebrod

Category

Innovation of the Year

★ Winner

Korean Smashburger-Bulgogi Crossover

The fusion of Korean barbecue technique with American smash burger structure — thinly sliced bulgogi-marinated beef, smashed on the griddle, served with gochujang mayo, pickled daikon, and sesame on a brioche bun — represents the best of what American food culture can produce when it doesn't feel guilty about borrowing.

Also nominated:

XO Sauce Lobster Roll Miso Brown Butter Grilled Cheese Tahini Caesar Club

Category

Sandwich Ingredient of the Year

★ Winner

Calabrian Chili Oil

It went on everything in 2025. Mortadella, mozzarella, roasted vegetables, tuna. The deep, fruity, brick-red heat of preserved Calabrian chilies has become the new sriracha — the one condiment that makes most sandwiches better without overwhelming them. Credit to the Italian-American deli renaissance for the initial push.

Also nominated:

Gochujang Nduja Everything Bagel Seasoning

Category

Best Sandwich City

★ Winner

New Orleans, Louisiana

The po'boy remains the most perfectly evolved street sandwich in North America, and 2025 saw a genuine renaissance at places like Parkway, Domilise's, and a dozen new operations that took the form seriously. Add the muffuletta, the oyster loaf, and the debris po'boy variants, and New Orleans is running away from the field.

Also nominated:

Philadelphia, PA Chicago, IL Los Angeles, CA

Category

Best International Sandwich Moment

★ Winner

Smørrebrød Goes Global

The Danish open-face rye bread sandwich — historically confined to Scandinavian restaurants with the budget and patience to do it right — crossed into mainstream global awareness in 2025 through a combination of Nordic food travel content, Noma's alumni opening accessible restaurants, and TikTok rendering its visual appeal undeniable. The herring with pickled onions and dill alone deserves an award.

Also nominated:

Venezuelan Arepa Renaissance Filipino Ensaymada Sandwiches West African Suya Roll

Category

Best Bread Achievement

★ Winner

The Tangzhong Milk Bread Bun

Japanese milk bread using the tangzhong (water roux) technique — which produces a pillowy, slightly sweet, impossibly tender crumb — became the dominant premium bun of 2025. Every serious sandwich operation was using it or was explaining why they weren't. It is genuinely better for most applications. The science is sound. The texture is revelatory.

Also nominated:

Heritage Wheat Sourdough Levain Schiacciata Florentina New England Split-Top Roll

Category

Lifetime Achievement

★ Winner

The Club Sandwich

Three layers. Turkey. Bacon. Lettuce. Tomato. Mayo. Toast. No deviation tolerated, no improvement possible, no discussion needed. The Club Sandwich has been on every hotel room service menu, every diner counter, every airport bar since 1894. It is the Beethoven's 5th of sandwiches: you know every note, it still works every time, and anyone who tells you it doesn't understand sandwiches.

Also nominated:

The Reuben The BLT The Italian Sub

2024

2024 Awards

7 categories

Category

Best Classic Execution

★ Winner

The Birria Taco (Quesabirria)

By 2024, the birria taco — beef braised in dried chiles and spices, served in a corn tortilla dipped in consommé, with melted cheese — had completed its migration from Jalisco tradition to Los Angeles innovation to nationwide phenomenon. The best versions managed to honor both the original technique and the evolved American form.

Also nominated:

The Nashville Hot Chicken Sandwich The Italian Beef The Lobster Roll

Category

Most Overdue Recognition

★ Winner

The Muffuletta

New Orleans' great round sandwich — sesame-seeded Italian bread, stacked with salami, ham, capicola, Swiss, provolone, and the giardiniera-adjacent olive salad that defines it — has been waiting for its national moment since Salvatore Lupo invented it at Central Grocery in 1906. 2024 was the year food media finally noticed.

Also nominated:

The Torta The Chopped Cheese The Gatsby

Category

Innovation of the Year

★ Winner

The Smash Burger at Home

2024 was when home cooks, armed with cast iron pans and the correct understanding of the Maillard reaction, finally out-cooked most burger restaurants. The smash at home movement — thin patties, aggressive heat, American cheese, zero pretension — may have permanently changed expectations.

Also nominated:

Tinned Fish Sandwiches Burnt Onion Dip Club Laminated Croissant Sandwich

Category

Sandwich Ingredient of the Year

★ Winner

Tinned Fish

Spanish conservas, Portuguese sardines, high-quality tuna in olive oil — all landed on upscale sandwich menus and home pantries simultaneously. The tinned fish sandwich — smoked oysters, pickled shallots, cultured butter on rye — became the dish that explained how European pantry culture works in twenty minutes.

Also nominated:

Whipped Feta Crispy Shallots Japanese Kewpie Mayonnaise

Category

Best Sandwich City

★ Winner

Chicago, Illinois

The Italian beef, the Chicago-style hot dog, the chopped cheese (now properly Chicagoan via Maxwell Street Polish heritage), and a thriving independent deli scene made Chicago impossible to argue against in 2024.

Also nominated:

New York, NY San Francisco, CA Houston, TX

Category

Best International Sandwich Moment

★ Winner

The Vietnamese Bánh Mì's Craft Era

After decades of being undervalued as quick street food, bánh mì received genuine craft attention in 2024 — dedicated bread programs, house-made pâté, sourced proteins, and serious technique. Bánh Mì Huỳnh Hoa in Ho Chi Minh City was recognized internationally. American banh mi shops started competing at the level of artisanal bakeries.

Also nominated:

The Gatsby in Cape Town Korean Gimbap Sandwich Hybrids Portuguese Bifana Revival

Category

Lifetime Achievement

★ Winner

The Grilled Cheese

American white bread, American cheese, butter, medium-low heat. No variation needed. No upgrade necessary. The grilled cheese is the first sandwich millions of Americans make for themselves, and the standard against which all other hot sandwiches are implicitly measured. It is perfect in its simplicity and deserves permanent recognition.

Also nominated:

The BLT The Philly Cheesesteak The Patty Melt

2023

2023 Awards

5 categories

Category

Best Classic Execution

★ Winner

The Nashville Hot Chicken Sandwich

What began in Nashville at Prince's Hot Chicken Shack in the 1930s completed its national standardization in 2023. Every fast food chain had a version. Most were disappointing. The best independent versions — cayenne paste applied to freshly fried chicken, served on white bread with pickles — remained superlative.

Also nominated:

The Cubano The French Dip The Reuben

Category

Innovation of the Year

★ Winner

The Chopped Cheese Gets Documented

The Harlem bodega sandwich — chopped burger patties, onions, and American cheese on a hero, seasoned with salt and pepper and sometimes hot sauce — had existed for decades before 2023's food media finally gave it proper attention without condescension. The documentation was the innovation: recognizing that working-class New York had been ahead of the premium burger trend for twenty years.

Also nominated:

Plant-Based Smash Burger Ube Egg Sandwich Korean Corn Dog Sandwich

Category

Sandwich Ingredient of the Year

★ Winner

Japanese Kewpie Mayonnaise

Kewpie — made with egg yolks only (not whole eggs), seasoned with MSG and rice vinegar — landed in American mainstream grocery stores in 2023 and immediately improved every sandwich it touched. The umami depth and creaminess cannot be replicated. The squeeze-bottle delivery system is a design triumph.

Also nominated:

Calabrian Chili Paste Miso Butter Pickled Red Onion (everywhere)

Category

Best Sandwich City

★ Winner

Philadelphia, Pennsylvania

The cheesesteak debate was amplified by The Bear's cultural moment (technically a Chicago show, but the beef sandwich discourse is universal). DiNic's roast pork at Reading Terminal took its victory lap. And Philly's hoagie culture — the proper Italian sub with oil and vinegar — received overdue national attention.

Also nominated:

Los Angeles, CA Austin, TX Detroit, MI

Category

Lifetime Achievement

★ Winner

The Reuben

Corned beef or pastrami, Swiss cheese, sauerkraut, Russian or Thousand Island dressing, rye bread, pressed on a griddle. The Reuben has been on every deli menu since roughly 1920 and has never been improved by any of its many reinventions. It is exactly right and always has been.

Also nominated:

The Italian Sub/Hero The French Dip The Lobster Roll

Award methodology: Winners are selected by the editorial staff at IncredibleSandwich.com, which currently consists of people who have eaten a lot of sandwiches and have opinions about them. There is no voting process, no committee, no lobbying, and no recourse. All decisions are final. Nominees were real competitors and their near-win should be considered an honor, even if it doesn't feel like one.